Kilkies
Stunning rebrand for iconic seafood services
Overview
Kilkie's (formerly The Sand Bar) is a seafood restaurant located in the beautiful seaside town of Leigh-on-Sea, Essex. A fun yet sophisticated restaurant with a funky twist, Kilkie's appeals to all members of Leigh-on-Sea's tight knit community.
The challenge
Following a business name change, the owners approached Shout to create a new brand identity and website to showcase their entire food offering, from seafood through to delicious vegan and vegetarian options. A key objective for the business was to attract both Leigh-on-Sea's younger clientele and families alike.
Our solution
We took the time to understand the owner's business objectives, including the restaurant's customer profiles and the local competition. Our creative team eagerly got to work creating a fun, quirky and bespoke brand that truly reflects the spirit and experience of Kilkie's. The new branding has received rave reviews, from not only their existing customer base but from a new audience of families and the targeted younger crowd.